Reflection on our topic ‘Promotion Through Digital Media As A New Business Model’

In this post I am just going to be giving my opinion on the topic my group and I picked for our module ‘CS4042 Directed Study’ Personally I have always had an interest in business ever since I done it from first year in secondary school. Also having an interest in marketing and promotion as my dad ran his own business for a while and some of the ways in which he promoted his business I had seen before but never really seen it as marketing. I had always thought social media was a liable form or promotion depending on the on the product you were selling even before having started doing my research on this product but doing it only made me believe it even more. Overall I really enjoyed my choice of topic. I learned that on Facebook when pages do “share for a chance to win” it is for the most part against Facebook’s terms of use but it is still used wide spread as a way of spreading the word of pages and business on Facebook. Also learning that something going viral can have really negative effects on a business so the old term “All press is good press” isn’t always true. So yes I did enjoy my topic and learned something new doing it.